Joe Snyder Jockstraps
(1958 to present)COMPANY:
Joe Snyder (Mexico)
HISTORY:
In 1958, Mr. Jesús Vargas Abín established a store where he sold shirts, trousers, suits, ties, underwear, accessories, etc. In 1977 Mr. José Vargas Snyder started working with his father until his father died in 1977. In those days men underwear was modest, unsexy and unsupportive.
However, José found customers were looking for more sensual underwear, and produced the exclusive Exclhom design, a garment made of Polyamid Elasthan, underwear that perfectly fit a man's "parts". And it was a success. Although it sold in his own store, other retailers were hesitant to carry it as they considered the design to be to sexy.
In 1988, the country's economics crisis forced the company back to basics and discontinuing the "sexy" underwear.
At the end of 1990, "De Vargas" profits were hampered so they restructured and started focusing on the modern sexy underwear they had abondoned - using modern Polyamid Elasthan to make form fitting garments. In march 1991, Joe Snyder returned to market.
Eventually, the sexy Stretch Jockstrap with it's peek-a-boo pouch design became a part of the Joe Snyder lineup.
STYLES
1958 to present
Joe Snyder produces sexy form fitting jockstraps designed to hug and show off your package. The first jockstrap, the Stretch Jock, has a handly slit at the top of the pouch for exposure.
EXTERNAL LINKS:
Click here for the Joe Snyder website
Joe Snyder tagged Blog Posts at Jockstrapping
YOUR JOCKSTRAPS PHOTOS: JOE SNYDER JOCKSTRAPS